About Me

My name is (Apple) Elatha-Ethel. 

,A dynamic communications professional whose creativity knows no bounds. As an award-winning designer, writer, director, and producer, who brings stories to life with passion and precision, while keeping levity and joy in my spirit. 

By day, I’m hopefully inspiring the next generation of filmmakers and writers as a Digital Video and Technology teacher at a Title 1 school in Apopka, FL, and empowering my students with real-world skills. 

I’m guided by Maya Angelou’s powerful words—“Nothing will work unless you do”— I blends artistry, education, and a relentless dedication to make an impact both in and out of the classroom.

Behind the Scenes while
working on set

Me & Oscar Winning Engineer Bill Benton laying sound

Nomination to the National Academy of
Television Arts & Sciences "Emmys"

What I Do

Film Production

Crafting stories that move, challenge, and connect. Whether through gripping narratives, bold visuals, or innovative production techniques, filmmaking isn’t just about vision—it’s about relentless execution.

Communications

Driving growth and digital marketing initiatives and communication strategies to achieve short- and long-term business objectives. While leading marketing, PR, and event strategies to grow businesses. 

Teach

Empowering students in digital video production through hands-on training and industry-relevant curriculum covering production, covering scriptwriting, directing, editing, and color grading.

Winning Awards

Featured Projects

Welcome to Filmic